The BOMBON candy business serves primarily to campus students and teachers in the village school, being our limitation as well as the biggest advantage. Actually, the different kinds of candy is the unique part of our whole business.
At first, our group members are aware of a principle that knowing our customers who our business would face is crucial for our running of business. After a drastic discussion, we do target the audience related our business, as well as the plan we need to do. As soon as we decided the our goal, the preparatory works, setting up a website, candy supply, the sale date and propaganda, are accomplished by us in one week. Luckily, some of us including me got some pre-order in our website before we started selling our products. From our efforts and results we got, one thing should finish firstly is understanding your audience.
The locking our service object is the basic initiative to operate our business opportunely. The next step we are required to be mindful is checking our competition so that we know the intention and determine the categories of candy. In fact, school store that earns money depended on their special location and conducive payment method is the main competitive rival for us. If we want to gain triumph from this competition with school store, our products must be cheaper and more diverse than school store's. That's why we already do a questionnaire for raising the information of students' favourable candy. That's really helpful for our business. As a result, we obtain staged consequences
To sum up, I would say that it is a worthwhile journey for every members to run a business and build up a relationship with customers.
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